Evidence-Based, Simplified Nutrition and Lifestyle Strategies


NwJ Mission Statement

mission statement

Our Core Values

In all our actions and services, we ask ourselves if it fits these values. 

Trust & Integrity

We do the right thing. We earn the trust of our  clients, teammates, and community through transparency, integrity, service and our actions.

Excellence & Growth

We aim to set the standard in everything we do. The pursuit of excellence takes different forms, but in every context, we strive to deliver the very best. 

Purpose & Impact

We make a difference. We approach everything with passion and purpose and know our work is bigger than ourselves. 

People First

We are a company driven by purpose. Whether it’s our clients, team members or our community, we focus on the needs of people to achieve optimal health and wellness. 


We put ourselves in the other’s shoes. As a team, we can achieve what individuals cannot. Our strengths energize our joint efforts to improve the lives of the people we serve. 


We are committed to the timely exchange of information. We encourage respectful interaction through listening, empathy, and assumption of positive intent. 


We support an international community that challenges the status quo and self-advocates for better health. Wellness must be accessible for all. We treat everyone with empathy and respect.

How We Serve

We lead with a servant’s heart to be salt in the world, and light to the dark.